Archive for 'About Internet Marketing'

About Search Engine Optimization VII

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On Page SEO Factors

Approximately 30% of websites SEO effectiveness can be attributed to on-page factors. This is an important aspect of your internet marketing efforts. Most search engines need to be satisfied that the website is relevant for a particular search term and much of this determination is based on items discussed in this article.

Meta information

– There are several directives that you can place into your html that provide information about the web page. ‘Description’ and ‘keywords’ meta ...

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About Search Engine Optimization VI

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Internet Marketing – On page Keyword Usage

Now that you have your keywords selected it’s time to start using them to help search engines index your website content. Write and publish articles to your website that are relevant to your niche. Articles should be: informative, enjoyable to read, and as unique as possible. Work your chosen keyword phrases into the content in a natural way that highlights your webpage’s relevance to the topic for search engines. Ideally, your website should become ...

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About Search Engine Optimization V

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Internet Marketing – Page Optimization, Working with Keywords

If you read the last segment in our search engine optimization series you learned how to read statistics about your websites performance. Statistics are great, especially to nerds like me, but now it’s time to get down to business.

More on Keywords

Don’t be a Big Frog in a Small PondDont be a big frog

Avoid using keywords that are too specific. For example: “Internet Marketing on Orange ...

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About Search Engine Optimization IV

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Understanding Analytics

In our last segment: About Search Engine Optimization III, we left off with a discussion about analytics and promised to help you understand what you can do with all this SEO information.

Traffic is what we are looking for when we talk about search engine optimization. But it’s more than just traffic to your website that we need to concern ourselves with; we want our internet marketing campaign to drive QUALIFIED traffic.

Bounces

If you activated Google analytics, you will see a ...

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About Search Engine Optimization III

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SEO – What to do First

In our last segment, we ended with a discouraging point. Keywords are vital, but they are not an end-all to good search engine optimization. Without good SEO, a website is banished to the far reaches of the internet where sane men seldom travel. In this segment we will discuss some of the quick actions that you can perform to start getting your website visibility.

Submit your website to Search Engines

You may have already done this; if ...

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About Search engine optimization II

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How Do People Find My Website?

By now you have probably figured out that most people aren’t going to go to Google and enter your website name to find you.  So how do you get found? One of the answers to this question is with keywords. Any effort at SEO (Search Engine Optimization) must include proper use of keywords. Your website needs to be indexed by keyword in Google so that it knows where to send visitors who enter your keyword ...

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About Search Engine Optimization

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About Search Engine Optimization

Search engine optimization

Professional Search Engine Optimization (SEO) services are offered by many companies. You may see these services offered as management plans, directory submissions, white or black hat (bad). This may have you wondering what you really need for your website and how to perform your own SEO.

This series will attempt to answer some of these questions by providing relevant articles and resources about SEO services.

A good starting point is usually with the “basics.” Understanding SEO terminology is a must ...

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Google Panda, Penguin and Skunk?

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The names Google gives to its updates invoke feelings of adoration, maybe even cuddliness. But we wonder what the updates are really about. On the one hand it seems Google is pushing its Plus social platform, on the other defending its share of the internet marketing arena.

Does anyone smell a skunk?

Imagine the impact to Google’s bottom line if it could eliminate competition from SEO companies and internet marketers entirely. The numbers are mind boggling. We work with many ...

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